NEWS

How do you stand out in a crowd?

You may have something important to say, but unless you stand out in the crowd, no one is going to hear your message.  

That’s why your brand is important. It’s your identity. It lets others know who you are, what you stand for, and what they can expect from you.  

DMJ Studios recently created a comprehensive brand for Dr. Stephen Soloway, a New Jersey rheumatologist who came to us for help promoting his two books.

With video as the centerpiece of an integrated marketing campaign, our team developed a branded video web series called Miracle MD.  A library of more than 30 videos features patient testimonials and short stories showcasing Dr. Soloway’s unique approach and miraculous results.

“We elevated his presence as the Miracle MD, a brand that highlights Dr. Soloway’s ability to resolve hard-to-diagnose conditions,” said David Jasse, DMJ Studios Owner and Creative Director.

DMJ’s portfolio of work for Dr. Soloway also included graphic design, web design, social media management, and a promotion campaign for the doctor’s two books, Medical Politics and Bad Medicine. In collaboration with Skyhorse Publishing, DMJ facilitated public relations appearances, including book signings and podcasts.

“Dr. Soloway runs one of the most successful medical practices in the country, and we helped tell his story, create a conversation, and raise his profile,” said Seth Feldman, Content and Brand Strategist for DMJ Studios.

“This project utilized the widespread expertise of our team,” said Jasse.  “It was rewarding to bring Dr. Soloway’s vision to life, working through all of the details. It’s an ongoing PR campaign now that we built his brand.”

Learn more about the work DMJ Studios performed for Dr. Soloway and view the videos.

Would you like to develop your own brand?

Reach out at jasse@dmjstudios.net, and let’s chat about how DMJ Studios can help you promote and amplify your professional and personal brand.

 

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